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Audel Promoting and Marketing Your Crafts
Edwin M. Field
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Audel Promoting and Marketing Your Crafts
Edwin M. Field
Provides the craftsperson with the guidance needed to promote, market and sell his or her arts and crafts. The book offers a wide range of techniques, starting with a business plan, and explains the processes of obtaining media exposure, locating promotional tools, and selecting outlets.
352 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1994 |
| ISBN13 | 9780025377424 |
| Editores | John Wiley & Sons Inc |
| Páginas | 360 |
| Dimensiones | 140 × 210 × 16 mm · 408 g |
Ver todo de Edwin M. Field ( Ej. Paperback Book )