Writing Management: Organization Theory as a Literary Genre - Czarniawska, Barbara (Skandia Professor of Management in the School of Economics and Law, Skandia Professor of Management in the School of Economics and Law, Gothenburg University) - Libros - Oxford University Press - 9780198296133 - 7 de octubre de 1999
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Writing Management: Organization Theory as a Literary Genre

Czarniawska, Barbara (Skandia Professor of Management in the School of Economics and Law, Skandia Professor of Management in the School of Economics and Law, Gothenburg University)

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Writing Management: Organization Theory as a Literary Genre

Sceptical of scientific studies of the social world, the author advocates an approach that draws on narrative, literary theory, cultural studies, and anthropology, rather than positivist social science. She reviews some key organizational texts to show how the art of persuasion can be deployed.


144 pages, 4 b&w figures, references

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 7 de octubre de 1999
ISBN13 9780198296133
Editores Oxford University Press
Páginas 144
Dimensiones 162 × 242 × 13 mm   ·   357 g