Health and Medical Public Relations - Myc Riggulsford - Libros - Taylor & Francis Ltd - 9780415613316 - 16 de mayo de 2013
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Health and Medical Public Relations 1.º edición

Myc Riggulsford

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Health and Medical Public Relations 1.º edición

This book is about how and why information about health and medical science is communicated to target audiences through a range of PR techniques. It brings together information on the wide range of health-related public relations activities and combines a critical, analytical and cultural view of these activities with guidance on best practice.


200 pages

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 16 de mayo de 2013
ISBN13 9780415613316
Editores Taylor & Francis Ltd
Páginas 190
Dimensiones 233 × 158 × 11 mm   ·   316 g
Lengua English