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Getting to Plan B: Breaking Through to a Better Business Model
John Mullins
Getting to Plan B: Breaking Through to a Better Business Model
John Mullins
Succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. But in order to grow, the business needs to morph and adjust many times before it meets the needs of a viable market. This title guides you through specific steps to effectively reinvent your entrepreneurial business model.
272 pages, Illustrations
Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
Publicado | 1 de septiembre de 2009 |
ISBN13 | 9781422126691 |
Editores | Harvard Business Review Press |
Páginas | 272 |
Dimensiones | 165 × 240 × 23 mm · 542 g |
Lengua | English |
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