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Re-inventer les marques Jean-Noel Kapferer
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Re-inventer les marques
Jean-Noel Kapferer
Le diagnostic de l'expert français des marques
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 2012 |
| ISBN13 | 9782212555448 |
| Editores | Eyrolles Group |
| Páginas | 240 |
| Dimensiones | 156 × 234 × 13 mm · 340 g |
| Lengua | Francés |
![Cover for Jean-Noel Kapferer · Advances in Luxury Brand Management - Journal of Brand Management: Advanced Collections (Paperback Book) [Softcover reprint of the original 1st ed. 2017 edition] (2018)](https://imusic.b-cdn.net/images/item/original/746/9783319845746.jpg?jean-noel-kapferer-2018-advances-in-luxury-brand-management-journal-of-brand-management-advanced-collections-paperback-book&class=scaled&v=1608773064)
![Cover for Jean-Noel Kapferer · Rumors: Uses, Interpretation and Necessity (Paperback Book) [Rep Tra edition] (2013)](https://imusic.b-cdn.net/images/item/original/558/9781412851558.jpg?jean-noel-kapferer-2013-rumors-uses-interpretation-and-necessity-paperback-book&class=scaled&v=1410073322)
![Cover for Jean-Noel Kapferer · The New Strategic Brand Management: Advanced Insights and Strategic Thinking (Paperback Book) [5 Revised edition] (2012)](https://imusic.b-cdn.net/images/item/original/155/9780749465155.jpg?jean-noel-kapferer-2012-the-new-strategic-brand-management-advanced-insights-and-strategic-thinking-paperback-book&class=scaled&v=1402324721)
