An Assessment of Effects of Competition on Performance of Letter Mail: the Case of the Postal Corporation of Kenya Branch in Nakuru Town - Evaline Jerotich Koech  Bartocho - Libros - LAP LAMBERT Academic Publishing - 9783659331428 - 24 de enero de 2013
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An Assessment of Effects of Competition on Performance of Letter Mail: the Case of the Postal Corporation of Kenya Branch in Nakuru Town

Evaline Jerotich Koech Bartocho

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An Assessment of Effects of Competition on Performance of Letter Mail: the Case of the Postal Corporation of Kenya Branch in Nakuru Town

This study sought to assess the effects of competition on the performance of letter mail at the Postal Corporation of Kenya. The literature reviewed was based on three theories: porter?s five forces theory, Game theory and Chamberlain?s monopolistic theory. The study adopted a case study design. The target population of the study was Postal Corporation of Kenya employees at Nakuru, Cyber cafes along Kenyatta Avenue in Nakuru, G4S offices in Nakuru, Nation Group of Newspaper office Nakuru and Bus company offices at Nakuru bus terminus. The study found that competition has had far reaching negative effects on the performance of letter mail at Nakuru post office. The latest advancement in communication technology have created fierce competition to letter mail communication and the researcher has therefore recommended adaptation of latest technology at PCK Nakuru coupled with implementation of strategies such as mergers/acquisitions with strategic industry partners, automation of business processes and provision of quality service.

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 24 de enero de 2013
ISBN13 9783659331428
Editores LAP LAMBERT Academic Publishing
Páginas 68
Dimensiones 150 × 4 × 225 mm   ·   113 g
Lengua English