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How to Research Trends: Move Beyond Trendwatching to Kickstart Innovation
Els Dragt
How to Research Trends: Move Beyond Trendwatching to Kickstart Innovation
Els Dragt
Understanding trends, the emerging values and needs of groups in society provides you with a foundation to innovate and create change. This book gives you a candid and unbiased overview of the trend research process. lt brings a structured, research-based approach to the table instead of a crystal ball.
200 pages
Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
Publicado | 25 de mayo de 2017 |
ISBN13 | 9789063694333 |
Editores | BIS Publishers B.V. |
Páginas | 200 |
Dimensiones | 231 × 193 × 17 mm · 570 g |
Lengua | English |