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![Cover for Daniel J. O'Keefe · Persuasion: Theory and Research (Paperback Book) [3 Revised edition] (2015)](https://imusic.b-cdn.net/images/item/original/670/9781452276670.jpg?daniel-j-o-keefe-2015-persuasion-theory-and-research-paperback-book&class=scaled&v=1467840692)
![Cover for Daniel J. O'Keefe · Persuasion: Theory and Research (Hardcover Book) [2 Revised edition] (2002)](https://imusic.b-cdn.net/images/item/original/001/9780761922001.jpg?daniel-j-o-keefe-2002-persuasion-theory-and-research-hardcover-book&class=scaled&v=1399722138)