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![Cover for McQuarrie, Edward F. (Francis) · The Market Research Toolbox: A Concise Guide for Beginners (Paperback Book) [4 Revised edition] (2015)](https://imusic.b-cdn.net/images/item/original/581/9781452291581.jpg?mcquarrie-edward-f-francis-2015-the-market-research-toolbox-a-concise-guide-for-beginners-paperback-book&class=scaled&v=1598781132)