The Handbook of Communication and Corporate Reputation - Handbooks in Communication and Media - CE Carroll - Libros - John Wiley and Sons Ltd - 9780470670989 - 17 de mayo de 2013
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The Handbook of Communication and Corporate Reputation - Handbooks in Communication and Media

CE Carroll

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The Handbook of Communication and Corporate Reputation - Handbooks in Communication and Media

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.


650 pages, black & white illustrations, black & white tables, figures

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 17 de mayo de 2013
ISBN13 9780470670989
Editores John Wiley and Sons Ltd
Páginas 656
Dimensiones 252 × 179 × 42 mm   ·   1,30 kg
Lengua English  
Editor Carroll, Craig E. (New York University, USA)