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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success 2.º edición
Mike Schultz
Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success 2.º edición
Mike Schultz
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms.
368 pages, Illustrations
Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
Publicado | 12 de julio de 2013 |
ISBN13 | 9781118604342 |
Editores | John Wiley & Sons Inc |
Páginas | 368 |
Dimensiones | 237 × 168 × 31 mm · 582 g |
Lengua | English |
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