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Fish Can't See Water: How National Culture Can Make or Break Your Corporate Strategy
Kai Hammerich
Fish Can't See Water: How National Culture Can Make or Break Your Corporate Strategy
Kai Hammerich
How national culture impacts organizational culture and business success Using extensive case studies of successful global corporations, this book explores the impact of national culture on the corporate strategy and its execution, and through this ultimately business success or failure.
312 pages, illustrations
Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
Publicado | 23 de agosto de 2013 |
ISBN13 | 9781118608562 |
Editores | John Wiley & Sons Inc |
Páginas | 320 |
Dimensiones | 247 × 179 × 23 mm · 698 g |
Lengua | English |