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The Death of Success
Allen Stone
The Death of Success
Allen Stone
It is not only a wide-ranging expose of the advertising industry, but also the fascinating and troubling story of why a shining star in global marketing collapsed. This insider examination sheds new light on the character and inner workings of one of the most influential of all professions. It is a real story about real people -- one that offers important lessons in leadership, communications and corporate decision-making.
Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
Publicado | 28 de junio de 2004 |
ISBN13 | 9781413440508 |
Editores | Personal Publishing |
Páginas | 89 |
Dimensiones | 150 × 6 × 225 mm · 145 g |
Lengua | English |
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