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Marketing Fundamentals for Future Professionals
Bruce Robertson
Marketing Fundamentals for Future Professionals
Bruce Robertson
Modelled on practice-oriented handbooks, this easily adaptable text explains how marketing principles are fundamental to business and become life skills relevant to careers and relationships. Each chapter opens with an explanation of why students need to understand and master the content and how it can help them.
370 pages
Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
Publicado | 28 de noviembre de 2018 |
ISBN13 | 9781516538478 |
Editores | Cognella, Inc |
Páginas | 370 |
Dimensiones | 639 g |
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