Global Mobile Commerce: Strategies, Implementation and Case Studies (Premier Reference Source) - Wayne W. Huang - Libros - Idea Group Reference - 9781599045580 - 30 de septiembre de 2007
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Global Mobile Commerce: Strategies, Implementation and Case Studies (Premier Reference Source) 1.º edición

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In the age of wireless technology, mobile devices have accelerated the pace and effectiveness of business transactions to an unprecedented level.

Global Mobile Commerce: Strategies, Implementation and Case Studies provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. Comprehensively collecting theory, research, and practice, Global Mobile Commerce: Strategies, Implementation and Case Studies will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike, and a must-have addition to library collections.

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 30 de septiembre de 2007
ISBN13 9781599045580
Editores Idea Group Reference
Páginas 432
Dimensiones 224 × 284 × 28 mm   ·   1,52 kg
Lengua Inglés  
Colaborador John Day
Colaborador Wayne W. Huang
Colaborador Yingluo Wang