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The Housefly Effect: How Nudge Psychology Steers Your Everyday Behaviour
Eva van den Broek & Tim den Heijer
The Housefly Effect: How Nudge Psychology Steers Your Everyday Behaviour
Eva van den Broek & Tim den Heijer
An accessible, fun and practical introduction to behavioural science, featuring insightful examples from the laboratory, advertising and marketing, as well as from daily life.
352 pages
Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
Publicado | 21 de noviembre de 2024 |
ISBN13 | 9781835011423 |
Editores | Bedford Square Publishers |
Páginas | 240 |
Dimensiones | 144 × 223 × 25 mm · 352 g |
Lengua | English |
Traductor | Anna Asbury and Laura Vroomen |