Master Chinese Business Culture - Qingshun Zou - Libros - SINO SWISS BUSINESS ALLIANCE DEVELOPMENT - 9782970149996 - 20 de mayo de 2021
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Master Chinese Business Culture

Qingshun Zou

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Master Chinese Business Culture

We live in a time of multiple changes and dramatic upheavals. The world is at a historical turning point. The Western economic sector is facing unprecedented challenges. At the dawn of its growing influence, understanding China accurately is urgent. Mastering the Chinese business culture should be a priority. Assimilating Chinese business strategy, as taught in The Art of War and played in Wéi qí, is paramount. For Western companies, applying this knowledge in their relations with their Chinese partners is critical to achieving long-term business success with China.



This practical guide reveals so many Chinese realities that are often unknown or ignored. It invites its readers to perceive China from a cultural point of view. The main topics covered are: China today, cross-cultural management in business implementation, Chinese business etiquette, and the impact of Confucianism. It provides information, analysis and recommendations in the hope that it will contribute to a better understanding between the West and the East, the West and China.




www.qingshunzou.com

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 20 de mayo de 2021
ISBN13 9782970149996
Editores SINO SWISS BUSINESS ALLIANCE DEVELOPMENT
Páginas 228
Dimensiones 152 × 229 × 12 mm   ·   308 g
Lengua English  

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