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Small Is the New Big Seth Godin
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Small Is the New Big
Seth Godin
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next big thing.
| Medios de comunicación | Música CD (Disco compacto) |
| Número de discos | 1 |
| Publicado | 24 de julio de 2006 |
| ISBN13 | 9781665168144 |
| Etiqueta | HIGHBRIDGE AUDIO |
| Dimensiones | 125 × 140 × 10 mm · 200 g (Peso (estimado)) |
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